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Jess Booth
Aug 1, 20242 min read
Digital engagement tactics in luxury sports
Jessica Booth 2024 The advent of digital technology, particularly mobile phones, has revolutionized the way fans interact with their...
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Jess Booth
Apr 24, 20242 min read
Sports Marketing in the Digital Age: Cracking the Code of Digital Fan Engagement
Jessica Booth In the realm of luxury sports, understanding fan segmentation has become more crucial than ever before. Gone are the days...
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